Results tagged “analytics”

Stadium Technology: Lets Fans 'Be More' Than Just Fans

Stadium Technology: Lets Fans 'Be More' Than Just Fans
Stadium Technology: Lets Fans 'Be More' Than Just Fans

Technology has become so integrated with sports, that there is hardly any sport with an international audience devoid of technology. For a while now, coaches, team managers and players have accessed technology to monitor performance at both the individual and team level, gain feedback, plan strategies before and during matches, and continuously improvise their game so as to get that winning edge. Not surprisingly, technology is making its way to fans as well, and I don't mean to those watching the match remotely- on their television or streaming it on the internet- but rather those of us who throng sporting arenas to take in the energy and action as it happens, live.

Digital native fans crave an interactive and engaging experience

Technology Amplifiers for the Retail Customer Experience in 2017

Amplify the Human Experience [Source:]

I find it extraordinary that shares of Amazon have a price-to-earnings ratio of 173.35. That is amazing for any stock, but Amazon's unique situation tells us something important about the retail success of the company. Especially when it comes to amplifying the customer experience. That is, investors in the stock market place a premium on Amazon's ability to innovate and make its website and associated digital devices and platforms a seamless, one-stop shop for today's plugged-in consumers. Why else would a company have such a high p/e ratio? The answer: Investors have confidence that the company will keep pushing the digital envelope.

As I prepare for the annual "Big Show" of the National Retail Federation, where Infosys is presenting a host of tech showcases, I can't help but give readers of InfyTalk a brief preview. I am constantly asked what I see as the top technologies that amplify a customer-centric retail experience. The fact is: You don't have to be a global retailing giant to harness these technologies. They are available to all, and if you are able to get the combination of technology with responsive customer strategy right, you could well be on your way to being the next big thing.

What the Infosys-ATP Partnership Taught Me About Business

What the Infosys-ATP Partnership Taught Me About Business

A famed tennis instructor enjoyed telling those at his academy that no matter how many lessons they took and how much time they spent on the court practicing, the game finally came down to this: If your opponent returns your shot and the ball gets over the net, he's going to win. Plain and simple.

Tennis can be a lot like the competitive world of business, especially when you're on the technology side of things as I am. My clients naturally want to get started on their digital journey as fast as possible, because frankly, this journey involves wading through uncharted territory and often takes them out of their comfort zone and forces them to measure up against competition. Indeed, I am often in a situation where many of my clients demand massive cost savings or significant revenue uplifts (or both!) in short timeframes. I have grown accustomed to hearing comments like: "We need to be agile," "Our technology has to be transformative," "Bimodal is key," and "We need to bring in the A team," you get the drift?

Why Data Governance Is a Must for Enterprises

Why Data Governance Is a Must for Enterprises

Companies are now at a point of inflection where they can leverage huge troves of data to run sophisticated analytics programs and grow business. However, for an organization to be able to leverage all this data in the most efficient way possible, establishing a clear governance protocol is the starting point. This governance protocol helps it to deal with issues that might arise from the various pools of data and the information it provides. There is data coming from everything and anything, and it is imperative to govern and channelize these well. Data governance is about establishing rules on all aspects of an enterprise's data such as its source, owners, validity, and security. Just as the subject of corporate governance arose out of necessity, so did data governance. Today, having a robust system of data governance is no more a luxury - it is an imperative.

Data is growing exponentially year on year. In fact, according to a report by IDC, data is doubling in size every two years. The report further goes on to state that "data that we create a copy annually will reach 44 zettabytes, or 44 trillion gigabytes." A sound approach to data governance allows organizations to save time by knowing how and where to search for data that helps them.

Back To School For All

STEM Integration in K-12 Education [Source:]

The 'back to school season' in the U.S. is like a holiday, celebrating education - and new backpacks. But for too many, celebrating education stops at graduation. Far too often, when classrooms become cubicles, K-12 becomes 9-5, and students become employees, that commitment to learning stops.

It shouldn't.

How To Close That Elusive Digital Loop

How To Close That Elusive Digital Loop

How do we know or measure when an enterprise has truly gone digital? This is a question that every organization should be asking itself if it wants to succeed in the next five years. You read it correct: next five years. Not within the next century or even the next decade. Becoming a truly digital enterprise is no longer an option, if you want your enterprise to open up to new markets and thrive in the current ones.

I'm sure I could challenge one of my talented colleagues to write an algorithm by which enterprises could gauge their level of digitization. The algorithm would measure the total data in the organization - compare offline and online data, data derived from sensors, including ones on the shop-floor and products and from customer touch-points through a number of live connection nodes, web and social media presence, etc. These stats may look great during company presentations and can boost an organization's ego (due to the sheer amount of data they have been able to collect). Yet, if they are not leveraged to derive unique and actionable insights, they don't mean much.

The Power of Visualizing Big Data

Take a look at deforestation in Sumatra over the course of the past 12 years with Explorable Visual Analytics (EVA)

An interesting argument is being played out in the United Kingdom, where the Conservative government is reviewing a program known as Innovate UK. The majority party, which came to power promising British voters more fiscal restraints on big government spending, is reviewing a lot more than just funding to corporate innovation programs. Taxpayers, however, can be persuasive, and the question now facing the British people is whether the government should continue helping to fund promising technology startups or instead give loans to the companies in question.

That debate has sparked the greater question as to whether innovation can be created by providing the right people with the right tools and the right space and then 'bottling it up,' so to speak. The Financial Times recently pointed out that the British aerospace giant Rolls-Royce spent some £650 million on research & development last year. It also received £35 million through the Innovate UK program. Would that extra £35 million have been missed by a technologically-savvy company like Rolls-Royce? I tend to think every last penny that goes towards innovation is important, so my answer would be yes in the grand scheme of things.

Making Little Things Count In Big Ways

Making Little Things Count in Big Ways

With global oil prices as volatile as ever and the threat of terrorism hanging over everything a tourist does, you might envision a climate that spells doom for the travel and hospitality industry. Far from it. Companies that are smart about customer service are experiencing stronger performance than ever. And the driver behind this performance is educating guests and passengers through web-based tools and allowing them to shop, compare and choose hotel rooms and airplane seats. These informed travelers are expecting more out of their destinations of choice, and the smartest hoteliers and travel companies are delivering through their command of customer expectations and technology-enabled capabilities.

The very best in the industry now see their mandate as staying on top of customer relationships throughout all facets of their journey - and then some. What I mean is that hoteliers and airlines know that consumers have more choice than ever before, so the way they distinguish themselves is by learning about each and every person who comes through their doors and sustaining a positive relationship with them. To be sure, technology is an invaluable tool in this regard, but now it's all about using the technology the right way.

The Era Of Open Source Platforms Is Here

The Era of Open Source Platforms Is Here

Today, the world of open source is witnessing major innovations, and at a considerably high pace. Intense focus from academia, Open Source communities (Hive, Spark, Apache, etc.) as well as industry leaders are making this possible, to a large extent. In addition, with service providers and other IT players adequately providing support on such open source components, enterprises are increasingly shifting their workloads to an open data architecture. Particularly, enterprises are making this move as data is becoming exponential - in terms of volume, variety and velocity - and license costs for proprietary data platforms are rising.

They are beginning to experience unprecedented cost-performance benefits with open-source technologies compared to proprietary systems. For instance, Spark, which uses in-memory capabilities of the underlying Hadoop with its own map reduce, is 100 times faster than a traditional Hadoop-based system.

Making Data Talk ─ On Courts, Fields, and Grounds

Infosys ATP Beyond The Numbers: Back From The Brink

The eminent historian Doris Kearns Goodwin says that long before she began writing Pulitzer Prize-winning novels, she got a knack for recording events in the form of a scorecard whenever her father took her to a baseball game. Baseball, like its older cousin cricket, can be a complicated sport filled with a dizzying array of statistics. There are reams of data on each player, his batting average, runs scored in each game, and the number of home runs in the regular season, just to name a few. Those stats are only the tip of the iceberg.

Indeed, keeping meticulous scorecards and calculating player data caches is one reason Goodwin became as famous a historian as she was a devoted sports fan. She loved using data to analyze events. If only she had the power of analytics that sports fans now enjoy. The truth is, there's always been data surrounding our favorite sports. Think match data from every ATP tennis game going back many decades, or scorecards from very old cricket games that can be found on the Wisden website (or in the annual Wisden Cricketers' Almanack, before the Internet). But until recently, it was not possible to make all this data talk meaningfully. That is because, the available computing power wasn't sufficient to keep up with it all.

Data Can Help Publishers Understand What Readers Want

What it means for the New York Times to hire a scientist  [Source:]

Despite the vast amount of digital content available today, I love my daily newspaper. Many readers, like me, continue to enjoy reading newspaper for its depth of coverage and unique experience. However, there is no ignoring the fact that newspaper circulation has dropped significantly over the last three decades.

Publishers are still trying to come to grips with a new generation of digitally-connected consumers, who use non-traditional channels such as mobile devices to access news from social media and apps. At the same time, newer entrants to the publishing market such as The Huffington Post and BuzzFeed are attracting more readers with free, shareable online content, that increases engagement and readership.

We Innovate. Therefore We Are @ Zero Distance To Customers

Within grasp: Zero Distance to client, code and value [Source:]

What does it take to make innovation mainstream in a large organization? What does it take to make innovation business as usual? Not just for a think tank of designated innovators. But for all. Not by issuing top-down mandates and monitoring progress, but by somehow making innovation intuitive ground-up - almost an organizational state of being. That would undoubtedly mean an introspection into the enterprise's purpose, a deep dive into the organization's very essence of existence. And most importantly - it would mean that the findings of this introspection resonates with every single person in the organization.

We decided to see if there was a way to make this work in our own enterprise, and bring the benefits of this exercise to our clients. We wanted to do this by imbibing the three basic principles - every team aspiring to be closer to end users, closer to technology, and closer to creating value - essentially at Zero Distance to our clients.

Risky Business: Risk Identification In Insurance

Risky Business: Risk Identification In Insurance

Given that insurance is all about risk and innovation is inherently a 'risky' process, it is no wonder that insurance companies are struggling with innovation. The magical ingredient that can really help insurance companies overcome this interesting dichotomy is data. We all know how insurance companies love their structured data, their rating tables, their statistical analysis...yet all this is post facto data, which at best is a mirror to history. With the proliferation of data sources (both structured and unstructured) and the impending revolution that is the Internet of Things (IOT) ... the best is yet to come.

I believe that the innovative use of data can really help insurance companies innovate in an area that is most critical to them: risk identification (which leads to new product development). What if insurance companies could predict their customers' insurance needs and offer tailored products and services? What if they could bring the 'power of one' to insurance underwriting?

Oil Industry Driven By Consumers and IT

Are you fit for 50? : What oil & gas industry is grappling with [Source:]

It's easy these days to be bullish about fossil fuels. Like or not, oil still powers the high-tech, digital economy. Sure, some companies have 'gone green' by placing solar panels on their roofs. But a commitment to sustainability can be an expensive one and especially hard to justify when boards of directors are watching how every last cent is spent in a company.

Why does the world remain addicted to oil? Well, because it's relatively cheap and abundant. But what happens when the countries that pump most of the world's black gold decide they want to flood the market with it? Prices of oil futures plummet and have a domino effect on just about every other industry.

Smart Cities Empowered By IoT

About two hundred years ago, the vast majority of people never ventured too far from their homes. Their entire lives consisted of tending the land around their family homesteads so that they could feed their families. This pattern continued and remained largely unchanged until about 1900, when the Industrial Revolution transformed cities into places that attracted people because of factory jobs and the like.

We have loved the city life ever since. As the global population continues to grow at a steady pace, more and more people are moving to cities every single day. Experts predict that the world's urban population will double by 2050. This means under the current pace, within 40 years, 70 percent of the world's population will reside in cities. This rapid migration will push both current and future urban centers to maximize and expand infrastructures beyond their breaking points.

Insurance Gets Ready For Some Major Disruption

Recently, I had the privilege of representing Infosys as the moderator at one of Innovate Finance's panel discussions, titled 'The Democratization of Data: The Changing Face of Insurance.' The session was well attended with representatives from startups, investors, and organizations such as Aviva, Swiss Re, and the Lloyds Banking Group. There were four groups with 12 participants each with topics ranging from the one I was moderating to digital, telematics, and risk. We had 45 minutes to discuss the topic and then present the findings to the rest of the group.

What we all discovered is that there are new, disruptive insurance companies that are stirring things up in a very old and traditional business. One of the participating startups had the following claim: Better care starts with technology. Their proposition is that they are a new kind of organization that melds medical care with insurance. Another startup-created website directs you to tell them your symptoms so that they can connect you with a doctor immediately. You can track all your visits, prescriptions, and lab results on your mobile device.

Insurance Companies Learn That Leaner Is Better

Learning to leverage data in the insurance industry [Source:]

I don't know about you, but the recent news that an eminent French academic has won the 2014 Nobel Prize in economics reminded me of the theory of so-called 'perfect competition.' One thing you learn upon getting a job in the real world is that perfect competition is hard to find.

In fact, that's one of the reasons Jean Tirole won the latest Nobel in economics. He began performing some pretty amazing research after the onset of the global economic crisis that showed how innovation is stifled in many industries that are dominated by a few large companies. Instead of there existing perfect competition between companies, the very biggest enterprises tend to set prices (simply because they can), sit back, and bask in the glory of a lack of any substantial competition.

Taming Big Data [Source:]

Crowd-sourcing is revolutionizing the world of decision-making. From personal decisions outsourced to family and friends ("Does this dress make me look fat?") to corporate decisions that determine the shape new products will take, (Presenting prototypes to customers for their reactions, and then going to production.) crowd-sourcing it lighting the path ahead.

But new research points to a related phenomenon that some enterprises are only now seeing as a risk to their ability to make critical decisions: crowd rule. That's right - the same types of crowds that are a boon to that product manager can mire the organization in a sea of Big Data to such an extent that the company becomes nearly paralyzed in its efforts to take decisive actions.

Angry Nerd: The Veronica Mars Movie Project and the Pitfalls of Crowdfunding Films-WIRED [Source:]

I don't expect many of you to be familiar with Veronica Mars. Outside of the world of teenage popular culture, few people know who this character is. But Veronica's recent 'comeback' serves as a valuable business lesson of just how potent digital consumers can be. Veronica Mars is a fictional teenager who solves "whodunit" mysteries. A television series based on her sleuthing abilities was popular for a number of years. But then, like most TV shows, the series ran its course and the network eventually decided not to renew it for another season. During any other era, that would have been the end of Veronica's story.

But fans around the world took to social media and demanded more. They wanted to see their young detective return. What happened next was extraordinary. Her fan base decided that they would put their money where their mouths were - they raised enough funds on the Internet to pay for a movie version of the show. That a bunch of mostly teenage girls around the world crowd-funded the production of motion picture has not gone unnoticed by media companies. Some 92,000 fans contributed a total of $5.7 million via the crowd-funding site Kickstarter to make the film a reality. It's the first time people used a crowd-funding financial service in this way. Indeed, there have been a number of important shifts in consumer power during the last century, and the Veronica Mars project is one of them.

Changing the Retail Story: Rachel Shechtman at TEDxHollywood [Source:]

Global newspapers and magazines pride themselves on being arbiters of grammar and usage. I read with delight that certain publications will now accept the spelling of email without a dash as well as the verb "to tweet." However, many still frown upon using modern terms like "friending" and "googling." Regardless of the acceptability of these terms, the influence that social networks and the internet in general has on shopper behavior is something that cannot be disputed.

Getting inside the heads of shoppers is a daunting task. If our enterprises could read minds, businesses would all be eminently successful. They'd know how to tap into the consumer subconscious with surgical precision. Until they are able to read minds, however, the closest thing that organisations have to really knowing their consumers is crossing the digital divide. I call it a divide because even though it's close, it's nevertheless a challenging thing to traverse. The challenge with digital interactions is in capturing the right data as well as in deriving the right insights automatically. This, when compared to how a sales person learns about shopper needs, interests and priorities during a human interaction, is reasonably complex.


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