Single Org vs Multi Org on your Cloud CRM - Part 1
By Karthik Nagarajan
A few years ago, the Cloud based CRM was branded for SMB, but today as the cloud CRM has evolved better, more and more larger organizations are embracing cloud based CRMs like Salesforce, MS CRM, Sugar CRM, etc.. The most common business problem observed with cloud based CRM is what I call the "merger - acquisition" problem.
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Peter is Sales Manager and his job involves lots of travel to visit clients. He is about to start for the office. He logs into CRM application and checks list of appointments on his personnel IPad. While travelling to customer location, he checks client history and other details. He makes presentation to customer using his IPad. After this meeting he travels to office and prepares another presentation for next meeting on his IPad. He has downloaded useful apps which help him to complete work faster. In the evening, he uses same IPad for playing games on PS3 at his home. 