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Retail's Exploratory, Disruptive Design Thinking
Be Careful With Mobile Apps
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July 31, 2015

Smart Cities Empowered By IoT

Posted by Dr. Ashutosh Saxena (View Profile | View All Posts) at 9:03 AM



Appsterdam Smart City Challenge 2015 [Source: https://www.youtube.com/watch?v=_Jlr-GbOdY0]

About two hundred years ago, the vast majority of people never ventured too far from their homes. Their entire lives consisted of tending the land around their family homesteads so that they could feed their families. This pattern continued and remained largely unchanged until about 1900, when the Industrial Revolution transformed cities into places that attracted people because of factory jobs and the like.

We have loved the city life ever since. As the global population continues to grow at a steady pace, more and more people are moving to cities every single day. Experts predict that the world's urban population will double by 2050. This means under the current pace, within 40 years, 70 percent of the world's population will reside in cities. This rapid migration will push both current and future urban centers to maximize and expand infrastructures beyond their breaking points.

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July 29, 2015

New Credit Union Survey Highlights Digital Readiness

Posted by Amit Dua (View Profile | View All Posts) at 9:14 AM

New Credit Union Survey Highlights Digital Readiness

Slow and steady wins the race. Nice advice and an old maxim. But does it really apply to the digital age and especially to the financial services space? That's what we at Infosys Finacle wanted to find out when we collaborated with Cornerstone, a financial services and technology consulting firm. The study focused on a small corner of the vast financial services world that is often under-reported and under-represented when it comes to surveys: the credit unions.

For the uninitiated, credit unions are hybrid institutions. Like banks, they give loans and take deposits from customers. But they're not open to simply anyone who has the money to bank there - at least, that's how they were born. Credit unions are members-only financial institutions that revolved around a certain segment of customers, so the idea was that the loan officers and bank tellers who worked there knew more about the needs and concerns of, say, a construction worker or a telephone company employee.

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July 24, 2015

Why The Best Retailers Use 'Micro-Personalization'

Posted by Ambeshwar Nath (View Profile | View All Posts) at 10:19 AM



Retail Trends - Personalization & Big Data [Source: https://www.youtube.com/watch?v=cdv7XypdtwA]

One of the things that made the television series Mad Men so endearing was how quaint and simple the corporate world used to be a half-century ago. The popular television series shed light on Madison Avenue of the early 1960s. The world's largest advertising firms were run by brash, creative men who had little use for predictive analytics or customer relationship management (CRM) software.

Of course, no such technology existed back then. The series takes place more than 50 years ago, when the most sophisticated computers took up an entire room and operated on punch cards. Back then, customers were told what to covet by bold advertising campaigns. The idea was that a catchy jingle or repeating the name of a product over and over again over the airwaves would settle deep within a consumer's inner consciousness. The next time they went to the store they would inevitably buy that product.

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