Seeing More Than A Stellar Tennis Match, Much More…
Is the Era of Hyper-Personalized Data Upon Us?
How to Demystify China's Market for Technology
P2P Lending Beckons Indian Banks

August 24, 2016

Why Pokémon Go is a Game-Changer for Augmented Reality

Posted by Amitabh Mudaliar (View Profile | View All Posts) at 7:08 AM

Why Pokémon Go is a Game-Changer for Augmented Reality

In the 1980s, a huge transit strike in New York City forced many executives to walk to work instead of taking the subway or bus. To make the commute manageable, many younger executives wore tennis or running shoes and brought their leather oxfords with them to the office in backpacks. The era and look of the "Yuppie" - the young, upwardly-mobile professional - had begun.

The Nike brand became a household name. People began placing more emphasis on personal wellness and exercise, and chains of fitness centers started to spring up all over the country to take advantage of these trends.

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August 23, 2016

Seeing More Than A Stellar Tennis Match, Much More...

Posted by Navin Rammohan (View Profile | View All Posts) at 6:17 AM

Seeing More Than A Stellar Tennis Match, Much More...

Sitting courtside and watching the yellow ball slam back and forth can be a heart racing, adrenaline rushing experience. If you are a diehard tennis fan like me, you'd see why tennis is a game of superlative physical and mental caliber. I'm taking in an exciting match between Andy Murray and Marin Cilic at the Western & Southern Open Finals in Cincinnati, one of the most important hard court tournaments leading up to the US Open. The raw power of the players and fan fervor aside, there is something else enriching my experience here ─ a layer of data and insights into the ongoing match and players. These insights are like tiny stories around every point scored or lost, cumulatively enhancing the understanding of the game and its practitioners that up until now one may have thought one knew well. Let me give you some examples:

  • 98 hours and counting: In 2016 Andy Murray spent 5886 minutes on court in the ATP World Tour, which is 1819 minutes more of competitive tennis this season than Marin Cilic.

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August 19, 2016

How to Demystify China's Market for Technology

Posted by Rangarajan V. R. (View Profile | View All Posts) at 7:39 AM

How to Demystify China's Market for Technology?

One of the first investors to take a stake in Facebook, Jim Breyer, is teaming up with the Chinese investment firm IDG Capital to pump $1 billion into a variety of ventures both based in China and those looking to enter that large market. Their jointly held fund will invest in promising firms in the technology, media, healthcare, and energy industries.

Breyer's credentials as a technology investor are unparalleled. And his decision to team up with a local firm says a lot about his strategy for finding the most promising start-ups in China. If one thing is certain, the emerging markets present an entirely different set of challenges to investors and companies from the West. That's where the burgeoning field of consumer psychology comes in.

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