Value of strategic partnerships
What does your company look for in a strategic partnership - one that will help you accelerate your growth beyond what you thought possible? I believe that the core criteria you should seek are:
1. Partner's organization is tightly aligned with your business objectives of growth, return-on-assets and differentiation.
2. Partner has the depth and breadth of solutions in their portfolio, so you can design solutions for what you need, not steered to what they offer.
3. Even with #2, partner needs a strong ecosystem to bring in complementary expertise. They should track all of the various options available that you can leverage.
4. A co-creation partner. Meaning they are able to take the vast amount of industry and technical capability to craft a custom-fit solution - their advanced technology is easily consumable by your organization.
We believe in this so strongly, we organized our entire company around building long term strategic partnerships with our clients. This is why our clients grow faster than the market.