Introducing the Knowledge Graph [http://www.youtube.com/watch?v=mmQl6VGvX-c]
The volume of digitally available data is growing by leaps and bounds. Estimates of this volume have exceeded astronomical scale and introduced words in our lexicon such as peta, zeta and exa. But at the same time, this abundance of data has widened the gap between available data and the knowledge we're able to glean from it.
Not surprisingly, there has been a steady rise in the number of Internet experts who think there is a tectonic shift from online search to online discovery. If this shift is indeed taking place, enterprises will begin to experience a boom in actionable intelligence. To put it another way: They will be able to transform data into knowledge and actionable intelligence.
As it stands now, social media produces an enormous amount of unstructured data within both companies and society as a whole. Add to that the semi-structured data that companies find scattered across emails, activity logs, and enterprise applications. It's important for organizations to understand the meaning of all this data and to discover its various connections and relationships in order to derive value.