Infosys Knowledge Services enables our clients to deliver on complex processes and monetize their data assets. Knowledge Services like Research, Analytics, Reporting and Legal Services can create multiplier impact to both the BPO and IT businesses. It is the third wave of outsourcing expected to grow to USD 17 billion. Infosys Knowledge Services blog is a platform to exchange thoughts, ideas and opinions with Infosys experts on Knowledge Services.

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Business Cloud – make it rain for yourself

As the cloud computing model gains ground, businesses of niche product vendors are at significant risk, unless they do something drastically different. What is it that they can do differently?
Leveraging outsourcing of complex processes provides a different world of growth options and revenue models to the IT product vendors. It enables them to leverage their client base to open up a huge potential revenue stream of processes being executed on their products. Services route can be leveraged to provide functionalities to clients virtually on demand and bake the high count functionalities into the product evolution roadmap. Thereafter, boundaries of how much can be automated can be tested. This approach also puts to rest the age old criteria of product selection in terms of change management for process changes as per the product workflow in the client’s organization. Thereafter, further offering the product itself on the cloud completely changes the game. The product can now be offered at a minimal cost thus opening up a huge untapped market of small and medium scale enterprises. It also enables reduction in the sales and marketing costs as rather than demos, prospects can be offered test usage of the product for a short period of time, thus increasing their comfort factor.

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