Ten Steps to Green Packaging in the CPG Industry
Going green is no longer a fad. With the large-scale destruction of the Earth’s ecology and natural resources, environmental consciousness has become absolutely imperative. The corporate world has responded by making it a high priority to “go green” and to implement sustainability initiatives in recent years.
And for the last few years, in all the board room discussions, in town hall meetings across the globe, there is a considerable increased awareness towards Go-Green initiatives, and sustainability. But there are some CPG corporations who take up sustainability packaging just merely out of retailer’s compulsion, or from the perspective of regulatory compliance and cost reduction and not from environmental perspective.
My opinion paper published in www.supplychainbrain.com brings out the strategies that would help CPG corporations to be eco friendly in packaging. These strategies not only benefit the environment at large, and also at the same time provide benefits like cost reduction and profit optimization to the CPG corporations. Any eco-strategy would really involve initial investments which might look dearer , but it is for sure companies can break even in short to long term.
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