Web 2.0: Web 2.0 adoption in Financial services: Financial services Web 2.0 Metrix (Part 3)

This is the next blog in the Financial services Web 2.0 Metrix series. Here I will share some results from the Web 2.0 Metrix on the Web 2.0 features adoption pattern in global Financial service providers. The adoption of Web 2.0, principles, features and functionalities are currently restricted to a limited set of players in this domain, with increasing adoption witnessed in the case of end customer facing entities. I am categorizing below, the adoption rate of Web 2.0 features and functionalities in financial service providers based on a global study of over 160 players.

Web 2.0 features/functionalities adopted most by financial service players
·         RSS Feeds
·         Podcasts and Videos
Web 2.0 features/functionalities finding limited adoption by financial service players
·         Static Mashups (data embedded on third party maps)
·         RIA based rich user experiences
Web 2.0 features/functionalities adopted least by financial service players
·         Blogs
·         User Generated Content