Discuss, debate and exchange ideas on latest trends and opportunities in the Business Process Management (BPM) landscape. Deliberate on adding “business value” to clients, vendors, employees and various other stakeholders to enhance customer satisfaction and sustain long term partnerships.


August 30, 2012

Moments of Truth: Your Brands and Customer Service

What followed was a long, animated, sometimes comically derisive, but educative debate between my two neighbors on customer service and brands. I became almost incidental to the discussion and my mind drifted towards more fertile thoughts - what if "Jack and Jean" could be brought to share this debate with my clients, peers, and other industry associates.

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